International Academic Journal of Politics and Law

  • ISSN 0000-0000

Customer selection to pay more to browser on credit card of using data mining and data warehouse

Kianoosh Sadeghi and Sayedeh Sara Hashemi

Abstract: Banking has changed rapidly over the last decades due to the ability to capture massive data sets easily and the availability of new tools for analysis. The new, commonly used expressions to describe these phenomena are data warehousing and data mining. The changes have transformed traditional banking activities such as extending loans and given birth to new businesses. For example, the credit card business would simply not exist today, or not in today’s form, without the use of high powered computers and new statistical methods. In this chapter, we will discuss a few areas of this vast and important phenomenon, following the outline below. We will be focusing on corporate lending, although data mining permeates all aspects of today’s banking

Keywords: Credit Card, customer knowledge, Data warehouse, Data mining, loan

Page: 46-52

DOI: 10.9756/IAJPL/V5I1/1810004

Volume 5, Issue 1, 2018